Comedian Matt Rife is broadening his partnership with Live Nation, following the success of his recent world tour, by starring in the R-rated comedy “Rolling Loud,” which will be set during the iconic Miami hip-hop festival. This new venture is a testament to Rife’s ambition to grow his acting career alongside his flourishing comedy pursuits. Directed by Jeremy Garelick, the film will focus on a father’s misguided attempt to take his teenage son to the festival, leading to a series of chaotic and comedic events.
Beyond the film, Rife is preparing for a second world tour, promising all-new material, including his signature crowd work. This tour announcement follows the recent release of his Netflix special “Lucid,” which debuted at number one on the platform. The success of “Lucid” is part of a broader trend for Rife, whose career has skyrocketed since going viral on TikTok, where he now boasts over 35.6 million followers.
Rife’s rise in comedy has been nothing short of meteoric. His first self-financed comedy special, “Only Fans,” released on YouTube in 2021, was followed by “Matthew Steven Rife” in 2023, which led to his breakthrough on Netflix with the special “Natural Selection.” His unique blend of humor and crowd engagement has made him one of the most talked-about comedians today.
Rife’s earlier career included a notable stint as the youngest cast member on MTV’s “Wild ‘N Out,” as well as appearances on shows like “Brooklyn Nine-Nine” and “Fresh Off the Boat.” Now, with a new tour and a major film role, Rife continues to cement his status as a rising star in both stand-up comedy and acting.
